It's back to school runs and uniforms for some folk soon. This is the first September I haven't gone back to school or college, so forgive me as I examine some of the cooler back to school things I've found online - perpetualkid.com. 
I remember my first lunchbox. It was a red Rupert the bear box. Although I think the Pirate one is waaaay cooler then it! 
Not sure how cool it would be on your first day of a new job to carry a lunchbox...but I wouldn't mind! I could put lipglosses and purses in it! It could be a new handbag for me! 
Genius. The lure of a new bag or pencil case does make a difference in back to school/college attitudes. I used to look forward to breaking in new stuff even if I wasn't looking forward to double math on a Wednesday...
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